Advantix is a powerful preventative and parasiticide that affects the nervous system of these nasty little bloodsuckers, paralysing then killing them. Advantix combines the active ingredient imidacloprid used to control adult and larval fleas in the trusted and popular treatment Advantage, with permethrin, one of the most effective pyrethroids - a type of insecticide that also works as a repellant or anti-feeding measure.  

Used monthly, Advantix is applied directly to the dog’s skin at the neck, or for large dogs the dosage is spread out to four points along the back. The solution is then distributed via the dog’s oil glands throughout the skin, covering the entire body within 24 hours to provide weeks of protection. Any fleas surrounding the application area will be killed within five minutes and most fleas die within 12 hours. Advantix still kills 90 per cent of ticks after 28 days and up to 95 per cent of mosquitoes are repelled from biting.

Advantix has been specifically developed for dogs and is not intended for cats or other animals. In fact, it is poisonous to cats and can be fatal to them if ingested. Any treated dog should be separated from cats until the solution dries, in case the cat grooms and licks the application area.  

It’s not just discomfort  

Fleas are the number one cause of skin disease in pets. In addition to the itchiness and aggravation they unleash, flea infestations can produce redness, sores, scaly skin and odour for dogs. Fleas also transmit tapeworm and some dogs have Flea Allergy Dermatitis, an allergic reaction to flea bites.  

Canine Vector-Borne Diseases, or CVBD, describes diseases that are transmitted through blood-feeding parasites. Common ones include Lyme disease (form of arthritis) and borreliosis, bartonellosis, ehrlichiosis (attacks host’s white blood cells), babesiosis and anaplasmosis (attacks host’s red blood cells), leishmaniosis (ulcers) and rickettsiosis (spotted fever). These can develop into very serious health problems if left untreated. By also working as a repellant, Advantix reduces the risk or parasite’s biting and feeding, and therefore reduces the risk of disease for your dog.

Side Effects

Advantix is a safe treatment but just like us, each dog has an individual tolerance or sensitivity to medications and may be hypersensitive or allergic. Although extremely rare when Advantix is used at the recommended dosage, if your dog has an adverse reaction consult your vet immediately. 

Do not use Advantix on puppies younger than seven weeks and talk to your vet before administering it if you are already using other flea and tick control products or to any aged, medicated, sick and debilitated dogs (particularly those with heart, liver or kidney disease). And remember, keep Advantix away from your dog’s eyes and mouth and it is DEFINITELY NOT for cats.

Skin Irritation

The most common side effect is some minor skin irritation at the application point such redness, itching, skin discolouration, rash, an oily appearance or some hair loss. These irritations are usually temporary and may also subside after washing your dog (Advantix is waterproof from 48 hours after application but a bath could ease any irritation). However, if these irritations worsen or persist, then consult your vet.  

Serious Side Effects

Serious side effects with Advantix are extremely rare. The following can be indications of overdosing/toxicity or an allergic reaction so consult your vet immediately if you notice any of these -  

• Drooling - This may occur if your dog licks the area of application as Advantix has a bitter taste to discourage ingestion, but drooling can also result from overdosing or an allergic reaction.
• Lethargy
• A marked increase or decrease in body temperature
• Vomiting or diarrhoea
• Incoordination
• Excitability
• Seizures

The most important thing is to always follow the dosage recommendations and directions on the label. Advantix is available in different dosages depending on the weight of your dog so make sure you use the correct one. Athough it is safe, have a talk with your vet if your dog is pregnant or lactating before use. Advantix is also waterproof so after 48 hours from application you can bathe your dog as normal. However, if your dog is a real water lover then re-application within the month may be necessary.  

Monthly treatment with Advantix will keep your dog free of fleas, ticks, lice, mosquitoes as well as sand and biting flies. Not only will these parasites be killed, but they’ll be prevented from biting, feeding and spreading diseases. You’ll be happy knowing that your dog is safe, but they’ll be even happier with their comfortable, carefree and now itch-free lifestyle.